Mission:  Committed to community enrichment through the development and management of a performing arts facility.

During my career, I've had the privilege to work with tens of thousands of theatrical organizations: I'm most proud of my affiliation with community theatres. By promoting unity, creating an accepting environment for debate, self-expression and interactivity, community theatre is the centerpiece to the fabric of our society; an unmatched component to the very health of our neighborhoods, towns and cities.
- Steve Spiegel, Theatrical Rights Worldwide (TRW)

Community theatres provide tremendous opportunities, following formal or informal training in K-12 schools and colleges, by bridging those experiences to a lifetime of continuous support as an audience member, understanding donor and advocate, active participant, or professional employee.
- Harv Thompson, University of Wisconsin, Madison (retired)

Why is a Community Theater Important?

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Community Theater: Essential to the Cultural Health of our Communities.

"Community Theater enriches the lives of those who take an active part in it, as well as those in the community who benefit from live theater productions.  On either side of the footlights, those involved represent a diversity of age, culture, life experience, and a strong appreciation of the importance of the arts."  AACT

I believe that community theatre is America's theatre. For a variety of reasons, community theatre thrives in this nation like nowhere else in the world. Seeing the positive impact that it can have on youth, seniors, area businesses, and a community's identity is a humbling but energizing experience. Our ongoing challenge is to continue to raise the bar on our work-constantly make it better-while continuing to have that positive impact that theatre education and participation bring.
- Murray Chase, Venice [FL] Theatre

Community theatre is a team effort opportunity for people of all talents, skills and energy . It enriches the community -- financially and artistically. Theatre is a wonderful leveler of people -- background becomes a moot issue. Plumbers work with and act next to bank presidents, children, and occasionally dogs.
- JoAnne Nissen,  Retired Vice President, MRA-The Management Association, Racine, WI

Scotts Valley is a city on the move.  Having recovered from the crash of 2008, good things are starting to happen for our community.  Three major businesses are moving into town and filling space that has been vacant for years. Three new hotels are under construction.  And the long awaited town center is moving forward.  The Performing Arts Center is a key piece to identifying Scotts Valley as a place to go rather than a place to be from.

 Positioned adjacent to the new town center, the Performing Arts Center will benefit local restaurants, hotels, and retail shops with increased business by up to 250 additional patrons before and after performances.  We hope to fill it several nights a week.  That’s a lot of new business.  This spending will have a direct positive effect on the town’s economy.

Socially, a local community theater has a far reaching impact on the people of our community.  Participation, in the form of performing or volunteering builds social capital and improves everyone’s sense of belonging in the community. It brings people together helping individuals build their social networks and enhances their ability to work with others and communicate ideas.
The Scotts Valley Performing Arts Center will be used by a multitude of community groups and local schools. Over the years, school funding for the "Arts" including music and theater production, have been slashed from school budgets. It is now more important than ever to provide a venue where creativity can be nurtured.

Children who actively participate in school productions are more engaged in all aspects of learning.  They learn presentation skills that improve self-confidence and help them become successful in class and have fun at the same time. 

Community theatre offers a gateway to new worlds of experience, emotion and knowledge. It has been such a joy to explore those worlds with colleagues and friends, volunteers and audiences in my own city and across the country.
- Mary Doveton, Lawrence [KS] Community Theatre

What people have to say about community theater...

Showing your support takes many forms, either by donating, volunteering, or sponsorship. Turning the dream of building a performing arts center into reality requires a dedicated team committed to the entire process, including fundraising.

Community support is the key ingredient to get the theater up and running. Show your support and become a Star Performer by making a valuable contribution to the Scotts Valley Community Theater Guild today.